Strategic Intelligence Club · Session 1
Stop Solving
The Wrong
Problem
We’re discussing Richard Rumelt’s Good Strategy/Bad Strategy to show you how to catch AI handing you a polished answer to the wrong problem, and build a strategy worth spending your time and money on.
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Session 1Richard Rumelt
Everyone walks around like they are the CEO of McKinsey these days now that they have AI tucked into their pocket.
Which all may sound good on Substack but when you try to actually execute any of it? Not quite what Claude promised.
The problem is that they skipped the proper frameworks and the real strategic THINKING behind what it takes to build “Good Strategy.”
Watch & listen
Lenny’s PodcastA conversation
with Richard Rumelt.
Lenny Rachitsky and Richard Rumelt discuss the elements of good strategy, the pitfalls of bad strategy, and how to turn a challenge into an action agenda.
Session 1
Good Strategy/
Bad Strategy
Name the problem your plan is supposed to solve. Then use Rumelt’s kernel to examine how your proposed actions address it.
Member accessInside the members’ session
01A question to bring with you ↗02The strategy kernel ↗03Richard Rumelt on Lenny’s Podcast ↗Before we meet · 10–15 minutes
Bring one real
business decision.
Choose a business decision you’re currently working through. It could involve an offer, finding clients, improving delivery, or deciding where to spend your time.
Before the session, jot down a few sentences answering these questions.
- What are you trying to accomplish?
- What do you currently think is getting in the way? What have you observed that makes you think that?
- What are you planning to do, and why do you expect it to help?
- Which idea from the book made you question or reconsider your approach?
Bring your notes, even if your answers feel incomplete. We’ll use them to develop or revise your strategy kernel during the session.
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